Social media is essential to dental marketing and arguably the most effective way to attract new patients. However, social media marketing can be challenging, especially when managing a busy practice. Fortunately, it's not too late to reach your social media goals for 2022! 🎯

Now, I'm not talking about paying a company to do your Facebook funnels. That's paid advertising. I'm talking about the benefits of the organic use of social media and being active and engaging on your social accounts.

The good news is that, while many things have changed since social media became mainstream about ten years ago, others have also been evergreen and remained the same. 

The concept of developing an evergreen strategy, then, is about starting with the end in mind - thinking about how you envision your online reputation and how you want to be perceived. 

On the other hand, you should also consider how you use social media regularly. Like everything else in your practice, you need to develop a solid process to promote the dentistry you love to do frequently. 

If you want to learn more, tune in to this week's episode of 'The Raving Patients Podcast'!

Rita Zamora, a seasoned dental professional and owner of Connect90.com, joins me to discuss how top dental practices use social media to scale and the top challenges dentists face today with social media marketing. 

You'll also learn proven techniques to help you save time, enhance your efforts, and attract ideal patients from the top social media platforms. 

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Key Takeaways 

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• The quintessential social media marketing guide for dentists (00:00)
• Rita's background in dentistry and marketing (02:31)
• How dentists can benefit from organic social media marketing (05:14)
• Leveraging social media to attract new patients (09:34)
• The social media platforms dentists should consider in 2022 (15:10)
• The challenges dental practices face regarding social media (21:18)
• How Connect90 can help you improve your practice's social media marketing (29:00)
• Lightning round questions (32:57)

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Additional Resources

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Learn proven dental marketing strategies and online reputation management techniques at:

https://www.drlentau.com

Learn more about Connect90.com at: https://hello.connect90.com/c90

This podcast is sponsored by Cloud Dentistry, the largest dental talent marketplace. Find out more at: http://www.clouddentistry.com/Len

This podcast is sponsored by Dental Intelligence. Learn more at: https://www.dentalintel.com/

This podcast is sponsored by The Doc Sites, the leading provider of websites and online marketing for dentists. Find out more at: https://www.docsites.com/