On this Facebook Live series converted into a podcast, Len sits down with Sean Hamel to discuss how website speed is often overlooked in today's dental marketing landscape. With Google rolling out Mobile-First Indexing this Fall, it's important for everyone to know where they stand and ensure they are trending with where technology is going - not where it's been.
Google My Business and Google Reviews are both under utilized and shrouded in a lot of misinformation. Sean brings clarity to using GMB and Google Reviews as powerful tools in a practice's marketing arsenal. Tools that don't require any additional financial spend, but provide massive ROI for the time investment. Takeaways from this podcast include: - How to get more website speed - How to use your Google My Business effectively - Do's and Don'ts of Google Reviews - Dentistry is a relational business at it's core. It's time to get back to basics, spend more intentionally, and use their website and Google to their maximum potential. Sean Hamel has been a natural marketer all of his life. From starting his own landscape company in the fifth grade to years spent touring the country as a professional musician, Sean is a natural relationship builder, brand creator, and outside-the-box thinker. Sean founded Art of Dental Marketing in 2016 because he was tired of seeing dentists being over-charged and underserved in all aspects of their practice marketing. ADM builds ultra-fast, video-based websites that blossom on a foundation of real relationships, community connection, solid branding, and great patient experiences. Sean and his team focus on helping dentists be intentional in their marketing and build their practices without gimmicks or discounting their services. At ADM, it's about the story you tell, not the dentistry you sell.